"The Mall for Every Generation"
Tiong Bahru Plaza offers a unique urban experience, being part of the city downtown area. The mall is constantly re-inventing itself to present new and exciting offerings to its shoppers.
Spread over 7 retail floors, its lettable area of 190,000 square feet houses 160 shops and 2 floors of basement car park.
Tiong Bahru Plaza attracts a diverse crowd - office workers from Central Plaza, local and expatriate residents from nearby condominiums and public housing in the Tiong Bahru, Redhill and River Valley areas, and local and foreign students from public and commercial schools in the vicinity.
The mall was the first in the current portfolio of malls to be acquired by the Asian Retail Mall Fund in February 2002. The initial revamp took place in 2003. In the second revamp in 2008, the basement level was expanded to provide a wider range of shops and services. On Level 1, modern and chic dining concepts and new landscaping features were added in the forecourt at the mall entrance and mall frontage along Tiong Bahru Road.
Tiong Bahru Plaza has continued to see a steady growth of shopper traffic over the years, despite increasing competition among newer and larger shopping malls. Over the years, Tiong Bahru Plaza, aptly described as ‘the Mall for Every Generation’, has evolved to better cater to the changing needs of its shoppers and for the next generation.
"The Ladies Mall"
A unique ladies-biased mall, Century Square offers a bold approach in creating an inspiring shopping environment devoted to the needs and wants of the woman of today.
Its 200,000 square feet covers 6 retail floors or 130 shops with 2 floors of basement parking.
"Exclusively Hers" on Level 2 offers a comprehensive range of ladies’ fashion apparel, wellness and beauty services. A special ladies-only restroom pampers the women shoppers with luxurious make-up bar counters and lounge seating. Adjoining the restroom are attractively furnished nursing rooms for the convenience of mothers.
Special family services such as priority parking for mothers with young children and retail promotions for ladies are only some of the innovative and thoughtful ways in which the mall appeals to its target shoppers.
Century Square is also a forerunner of green measures in mall management. In 2007, the mall was the first in Singapore to carry out recycling of food waste on a mall wide basis. Collaborating with food waste specialist IUT Global its F&B tenants segregated waste into food and non food waste categories through the use of specially designated disposal locations and food bins. The mall also uses Newater for the irrigation of landscaped areas as part of its green efforts.
With unique offerings from anchor tenants such as BHG Department Store, Century Cineplex, Best Denki, Fairprice Finest, two food courts (including a halal food court) and an exciting range of fashion boutiques, wellness spas, beauty services and dining outlets, Century Square aims to pamper the woman of today.
"The Community Mall"
Hougang Mall is positioned as a trusted family mall with strong links to the community, building on its strong base of loyal customers from the immediate catchment of Hougang, Sengkang, Punggol and Serangoon districts.
Hougang Mall was the first mall in AsiaMalls to participate in SPRING Singapore’s Customer Centric Initiative in 2007. The mall’s customer services ensure that shoppers enjoy a comfortable and convenient shopping trip. The novel ‘Kiddy cab strollers’ keep the young ones happy while mum gets her shopping done at the same time. With lockers placed on Basement 1 and Levels 3 and 4 and free diapers for emergencies, shoppers get to enjoy hassle-free shopping. Kids have fun with the mall’s complimentary Kid’s Pack and enjoy outdoor thrills at the children’s playground on the Roof Deck. Shoppers also appreciate the availability of the comfortable nursing rooms, rental of umbrellas, use of wheelchairs, free Wi Fi access and the convenience of SISTIC ticketing services.
Hougang Mall encourages our centre management staff and staff of the shops and restaurants to offer "Service From The Heart". This is especially appreciated by Hougang Mall’s shoppers, many of whom visit Hougang Mall several times a week.
Hougang Mall has undergone major transformations to better cater to the growing sophistication of its shoppers. The mall’s retail area was increased to accommodate more retail space and a Food & Beverage Cluster on Level 2 offers varied dining choices from 7 different outlets.
Hougang Mall is popular with family shoppers and has established household retail giants such as Harvey Norman, NTUC Fair Price Supermarket, Popular Bookstore and Cheng San Community Library.
The mall’s vibrancy, warmth and significant traffic growth over the years are testimony to AsiaMalls’ successful efforts in bringing new retail offerings and interactive, unique promotional events into the mall.
"The Active-Life Mall’"
White Sands is located at Pasir Ris Central next to the MRT Station and within the recreational area of Pasir Ris New Town.
White Sands offers its residential catchment the convenience of a one-stop shopping mall in an upbeat shopping environment, focusing on today’s healthy and active lifestyle. Being sited within the recreational zone along the eastern coastline of Singapore, White Sands has naturally become a popular destination among weekend holiday-makers. The mall is also a convenient stop over for young National service men making their way to their Pulau Tekong training base camp.
The extensive revamp and expansion of the mall was completed in 2007. New facilities such as travelators, children’s restrooms and nursing rooms were added for the convenience of shoppers.
Key tenants include Fairprice supermarket, the Pasir Ris Library, Kopitiam foodcourt and POPULAR bookshop. With many exciting new shops and F&B outlets, the mall has become a favourite haunt for school-going children, families and working adults. The weekend activities, adding excitement to the shopping experience, are specially catered to fun-seekers and family shoppers.
The revamped White Sands has anchored its position as the shopping destination of choice in Pasir Ris Central.
"Asia Fusion by the River"
Liang Court offers a unique “Asia Fusion by the River” shopping experience and attracts overseas visitors, expatriates and locals from the residential condominiums in the vicinity and office workers from the nearby Central Business District. The mall is part of a mixed development comprising a 326 room Novotel Clarke Quay Hotel and a 26 storey serviced apartment, Somerset Residences.
Situated at the renown Clarke Quay riverside area and just a 5 minutes’ walk from the Clarke Quay MRT station, Liang Court offers great dining and entertainment options. Diners have a choice of cuisine from as many as 20 different restaurants and F&B outlets including Kopitiam food court. Shoppers get to check out the latest retail offerings from a wide range of shops and at anchor stores MEIDI-YA supermarket, Kinokuniya, Audio House and Kopitiam.
Liang Court’s completed its $40 million refurbishment in 2008 and the newly revamped mall is now a vibrant fusion of eclectic cultures and cuisines, a melting pot of exciting new trends and ideas from across the Asia Pacific region.
"The New Generation Mall for the Young and Savvy"
Newly opened in April 2009, Tampines 1 has become an iconic retail landmark in the East. Positioned as “The New Generation Mall for the Young and Savvy”, Tampines 1 has become a haven for fashion-conscious, savvy shoppers due to its exciting array of downtown and international fashion brands and trendy dining concepts. More than 30% of the 180 retail units are boutiques showcasing the latest trends in fashion apparel and accessories.
To cater to its vast shopper catchment of 395,000 residents, including 21,000 PMEBs working in the Tampines Regional Centre, Tampines 1 has all the trappings of a downtown mall and boasts the latest design and retail concepts. International fashion brands like Uniqlo have opened their first retail outlet in Asia outside Japan here at Tampines 1, while other international names such as Esprit, Cache Cache, Diva, Dorothy Perkins, Promod, Springfield and Topshop have opened their first or largest stores in a suburban mall.
Tampines 1 also offers a Cold Storage, an upscale supermarket, Manpuku, a Japanese Gourmet Town, Amore Living, a fitness centre and spa with a swimming pool and a cluster of double-storey cafés and restaurants such as F.I.S.H, Sushi Tei and Thai Express Bistro to tempt even the most sophisticated palates. There is also a 24 hour Coffee Club for those looking for a place to enjoy a late meal or drink.
Tampines 1 is both multi-dimensional and interactive. The mall connects and engages its shoppers through mall blog, social networking platforms such as Facebook and Twitter and through its fun, quirky and much talked about mall events. For the young and savvy, Tampines 1 is set to be the platform to experience the latest fashion trends, dining styles and lifestyle options.